Empowering positive impact on entrepreneurs and communities through Cohope
Project Scope
STRATEGY
Social Media Stategy
Digital Strategy
CREATIVITY
Creative Direction
Graphic Design
DIGITAL CONTENT
Social Media Content Community Management
Social Innovation, Global and Collective Conscience, Generation of Synergies, and Personalization
Cohope is a non-profit organization dedicated to fostering and generating social impact within communities, individuals, and organizations. They envision a more empathetic society that transforms the way the world collaborates. With their platform, they accelerate and amplify social impact through four main avenues: Social Innovation, Global and Collective Conscience, Generation of Synergies, and Personalization. Their programs focus on creating ideas, empowering individuals and organizations, and connecting active agents to create meaningful collaborations.
Description and context
We created Cohope's brand identity from scratch, developing distinctive forms and colors that now represent the organization. Our digital strategy and content pillars were aligned with the philosophy, culture, and brand of Cohope, enabling us to effectively communicate their purpose to the world and support the growth of social impact among organizations, individuals, and communities.
The primary communication channels utilized were the Cohope website and social media platforms, particularly Instagram and Linkedin.
Strategy and Challenge
Results
Positioned Cohope as a leading platform for educational, social impact and innovation within the industry
By creating a brand identity, the agency helped Cohope establish a visual identity that reflects their values and mission
Social Media presence.
INSTAGRAM +165 followers + 30K accounts reached + 2.8K interactions + 160 web clicks LINKEDIN: +150 followers + 530 unique visitors + 15.4K impressions + 70 custom button clicks